Trender respects the privacy of visitors to the website and ensures that the (personal) information you provide us with is treated confidentially. (Personal) data is processed in a manner consistent with the requirements of the law.
PURPOSES OF DATA PROCESSING
Your personal data is processed by us for entering into and executing agreements and managing the resulting relationships. To process data entered via forms, we use GravityForms in WordPress or via Mailchimp. Data requested through forms on our website are required for the above reasons. If personal data is not provided, we cannot contact you or, in the case of a newsletter subscription, inform you about our services and activities.
If you fill in a contact/quotation, application or newsletter form on the website, or send us an e-mail, the data you send us will be kept as long as is necessary according to the nature of the form or the content of your e-mail for it to be fully answered and processed. We use the following retention periods for this purpose:
- Contact form (via Gravity Forms): 1 year
- Application (via Gravity Forms): 1 year
- Newsletter (via Mailchimp): Until unsubscribed from the newsletter.
- Other forms: (via Gravity Forms): 1 year
SECURITY
All data you exchange with Trender via our website is encrypted with SSL security based on the HTTPS protocol.
VISITOR DATA AND GOOGLE ANALYTICS
We use Google Analytics to track general visit data. The data is used for statistical analyses of visiting and clicking behaviour on the website. We also use it to optimise the functioning of the website. We have also set Google Analytics to be privacy-friendly, so IP addresses are anonymised and data is sent over a secure connection.
We have a processing agreement with Google. The statistical data is transferred to and stored by Google on servers in Europe and the United States. Please read Google's privacy policy for more information, as well as Google Analytics' specific privacy policy. For information on how Google is GDPR compliant, Google has specific pages: Google Cloud and the GDPR and what Google is doing in terms of data protection.
Google uses this information to track how our website is used and to provide us with reports about the website. Google may provide this information to third parties if Google is legally required to do so, or insofar as these third parties process the information on Google's behalf. We have no influence on this.
We would like to explicitly point out that this data can never be traced back to you as a person or individual by Trender, except for situations in which you identify yourself as a person via one of the forms on the website. This can be done, for example, by leaving an e-mail address when you subscribe to the newsletter. In such cases, your visiting behaviour can be linked to the entered data.
Data collected by Trender will not be disclosed to third parties.
HOTJAR
The Hotjar tool allows us to see where we visitors click on the website and to what extent visitors scroll down pages. This data is completely anonymised and therefore cannot be traced back to individuals.
PROFILING
Based on behaviour on the website, marketing cookies are used to create profiles so that we can show visitors relevant ads on other sites. This allows you as a visitor to see relevant ads, as this matches your previously shown behaviour on the website. With this, we hope to inform you even better about our services and articles. This data cannot be traced back to a specific person.
PROCESSOR AGREEMENT
We have signed a processing agreement with all companies that process our data. This stipulates, among other things, what the personal data may be processed for and what security measures must be taken where the personal data is stored. It also states that the person processing the data must treat it confidentially and may not, on his or her own initiative, process it for a purpose other than that stated in the processing agreement.
INSPECTION, CORRECTION AND RIGHT TO OBJECT
If you have a relationship with our company, you have the opportunity to view your personal data upon written request. If the overview provided by us contains inaccuracies, you may ask us in writing to change or delete the data. Furthermore, you have the right to request your data in a file so that another party can obtain and use this data from you. In addition, you can inform us in writing if you do not wish to be contacted (by post or e-mail) with information about our products and services by notifying us at this address:
Trender
Station Road 1A
4811 AX Breda
the Netherlands
Or mail to info@trender.nl
In case you don't agree with how we process your personal data and you can't work it out with us, you have the option of filing a complaint with the Personal Data Authority. This can be sent to:
Personal Data Authority
PO Box 93374
2509 AJ THE HAGUE
CHANGE PRIVACY STATEMENT
We reserve the right to amend this privacy statement. Changes will be published on this website.
DISCLAIMER
Although the utmost care has been taken in developing and maintaining this website, the possibility exists that certain information may become inaccurate over time. Trender accepts no liability for the consequences of any activities undertaken on the basis of the information provided on this website. No obligation of Trender can be derived from the content of this website, except in those cases where a written agreement has been made.
THIRD-PARTY SOURCES
Certain references in this website lead to sources of information maintained by third parties over which Trender has no control. Trender bears no responsibility for the accuracy or any other aspect of these sources of information.
AUTHORITY
The copyright of all content present on this website belongs to Trender, unless expressly stated otherwise by means of, for example, source references. No part of the applications, texts or graphic representations of this website may be reproduced and/or published by printing, photocopying, faxing, retyping, storage in an automated data file or in any other way that applies to the entire or partial processing, without the express prior written consent of Trender.
COOKIE STATEMENT
Trender.co.uk uses cookies. Trender uses cookies to analyse website traffic anonymously so that we can adjust functionality and effectiveness. We also use cookies to personalise content and ads after obtaining permission.
Cookies are small text files that can be used by websites to make user experiences more efficient. By law, we are allowed to store cookies on your device if they are strictly necessary for the use of the site. For all other types of cookies, we need your consent. This website uses different types of cookies. Some cookies are set by third-party services displayed on our pages.
Your consent applies to the following areas: www.trender.nl
COOKIES (PLACED DIRECTLY):
WordPress cookies
Among other things, these cookies keep track of whether the visitor is logged in.
Wordfence cookies
These cookies are set for security reasons. Wordfence is fully GDPR compliant.
COOKIES (AFTER CONSENT):
Cookies: Google AdWords
These cookies are used to tailor ads to your profile so that they are as relevant to you as possible.
Cookies: Google Analytics
For "Google Analytics", some cookies are set to create reports of our users to improve the site. In addition, the Analytics code includes the DoubleClick capability to display relevant banners in the google content network.
Cookies: Facebook
Facebook places cookies to track your preferences on this social media platform.
Cookies: Hotjar
Purpose: The Hotjar tool allows us to see where we click visitors on the website and to what extent visitors scroll down pages. This data is completely anonymised and therefore cannot be traced back to individuals.
ABOUT THE POLICY
This Privacy & Cookie Policy may be amended from time to time to announce changes and subsequent implications for obtaining and managing data. If changes are made to this document, you can see the date at the bottom of the document when this was last done. We reserve the right to make changes to the way we handle data and to modify the terms described in the Privacy & Cookie Policy and to apply those modifications to all your data. If you visit our website, you agree to the then current terms of the Privacy & cookie policy.
More information on cookies and cookie legislation can be found at www.youronlinechoices.com.
Last edited: 23 May 2018
